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AEJMC Interactive Journalism Summit 2003
Sponsored by the Ethics and Excellence in Journalism Foundation

Introduction
to Interactive Journalism Summit
By Jan Schaffer, J-Lab Executive Director
"We
tend to think in terms of "news experiences" rather than news
stories."
Eric
Pryne, Reporter, The Seattle Times
"I
hear and I forget."
I see and I remember."
I
do and I understand."
See "You
Build It"
Mike
Skoler, Managing Director of News, Minnesota Public Radio
"We
start with the assumption that, on any given story,
there is someone in the audience who knows more about it than we do."
See "Budget
Balancer"
Angela
Clark, Director of Interactive Content, MSNBC.com
"The
No. 1 most important thing, even though it's last,
is enticing the reader to experience, to think, and to engage themselves
into the news."
See
"The Big
Picture"
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